Video Agency™ SEO Workshop
An SEO course designed for video production companies. Learn how to grow your video business using local SEO optimization techniques. Includes 6+ hours of actionable video lessons, templates & worksheets.
🎬 SEO completely changed my video business.
When I started my business I struggled to find clients. I went to networking events, did cold outreach... the whole nine yards. But when my website started ranking on Google, it changed everything. I suddenly had consistent work. New businesses reached out each week looking for videos. I raised my rates (again and again) and I went from a struggling artist to working with major brands in my area.
📈 SEO = Sustainable Growth
Finding new clients was the hardest part of building my video business. But after implementing a proper SEO strategy, I now get new local leads every single week. These are local businesses that go to Google and search “Video Production” and find us on the first page of Google.
🎯 Why SEO is effective
There are a lot of great strategies to grow your video business, but we chose SEO as our main channel for these reasons.
📥 It's Inbound. Instead of chasing customers, they come to you. Less time networking, more time creating.
💰 Purchase-intent. You don't have to chase or convince people. They're ready to buy what you're selling.
💪 Easy selling. Qualified leads that come in from SEO have been the easiest sales to close by far.
📈 It's consistent. Since optimizing my video business in 2021 I've received 2-3 new leads every single month.
🥳 Set it & forget it. With social media you have to keep posting. With SEO you only need to do it right once.
🤷♂️ Don't need to be good. You just need to be a better than your competition, which is a low bar in our industry.
🤔 Is this right for you?
SEO isn't a silver bullet, but when done right it can drastically change the trajectory in your business. Especially if...
You want consistent clients 🎬
Do you get anxiety about where you're going to find your next client? SEO is the most stable and consistent marketing channel. Instead of chasing clients, the leads come to YOUR website and apply to work with YOU.
You want to raise your rates 📈
Tired of saying "yes" to small projects because you really need the work? When you have consistent leads coming in, you can raise your rates confidently AND be more picky about the clients you take on.
You want bigger, better clients 🥇
Fortune 500 companies don't hire for video production based on referrals from friends & family. Instead, they search for "best video production companies". And that's where you need to show up.
✨ Over 100+ Students
From wedding filmmakers to corporate video agencies, videographers all over the world have taken this course to increase their SEO. This masterclass covers a wide range of topics, including competitive analysis, keyword research, content development, and AI optimization.
Course Curriculum
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Introduction
SEO = Massive Opportunity
Interview w/ Your Story Agency
How does Google work?
Google Analytics
Google Search Console
Google My Business
Google Trends
SEO Tools & Software
Knowledge Graph + NAP's
Terms & Glossary
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Overview
[Worksheet] Keyword Research
[Tutorial] Using Free Tools
[Tutorial] Using Paid Tools ⚡️
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Overview
[Worksheet] Competitive Analysis
[Tutorial] Using Free Tools
[Tutorial] Using Paid Tools ⚡️
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Site Structure
Multi-City & Suburbs
Page Structure
Content Development
Content Development + AI ⚡️
Meta Descriptions
Topical Authority
Site Optimization
Image Optimization
Submit to Google
Business Directories
Big Lever Actions
One last thing...
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Conversion Focused Design
Why Your Brand Matters
Consistency
Hierarchy & White Space
Color
Fonts
Images
5 Conversion Killers ❌
10 Conversion Boosters 🚀
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🗓️ Releasing April + May 2023
Advanced Schema
ToC & Key Insights
Featured Snippets
Technical Site Settings
On-Page vs. Off-Page SEO
Link Building
GA4 + GSC
Advanced Content Strategy
Content Hubs & Silos
Topical Authority (EEAT)
Keyword Cannibalization
Keyword Database (+350)
Landing Page Teardowns
An SEO course designed for video production companies. Learn how to grow your video business using local SEO optimization techniques. Includes 6+ hours of actionable video lessons, templates & worksheets.
FAQ’s
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This course will show you the exact steps to optimize your video business website to rank higher in google.
I will also show you how to outrank your competitors and optimize your website for conversions.
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This is what I did to grow my own one-person video business to $150k/year.
Since optimizing my video biz website in 2020, I get daily consistent traffic and get 3-4 organic, high-quality leads/month (sometimes more).
Being on the first page of Google allowed me to raise my prices, grow my business and stop worrying about where my next project was coming from.
These principles are what worked for me, and I believe they can work for you as well.
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Yes! I will be adding a few advanced modules in the months ahead. These will be FREE updates for anyone who enrols in the course.
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Then I'll give you a 100% refund. Just email me within 30 days of purchase and I'll refund you, no questions asked.